Business / Technology
Wednesday, 05 Apr 2017 16:34 EAT
Since 2015, the number of people connected to Facebook across Africa has grown by 42 percent to over 170 million monthly active user, the American online social media and social networking firm said Wednesday. Of these, 94 percent come back on mobile, Facebook Africa offices said in a news dispatch from Johannesburg, South Africa.
The Facebook team in Africa has grown alongside the number of people and businesses who use it and its ecosystem of developers, entrepreneurs and business partners. The new development was unveiled by Facebook Africa as it moved its Johannesburg offices into new premises, creating a new home for the company to work with its partners to boost innovation and provide an African home for the Facebook culture.
The new office will continue to provide support to Facebook advertisers, application developers and other key partners across the continent.
“Since we first established a direct presence in sub-Saharan Africa in 2015, Facebook has grown from strength to strength,” says Nunu Ntshingila, Regional Director, Africa, Facebook.
“We have enjoyed working closely with entrepreneurs, partners, developers and small businesses as they have used Facebook as a platform for growth. It’s inspiring for us to learn from the continent and to play a role in helping people and organisations connect with the world.”
Facebook executives Carolyn Everson, VP Global Marketing Solutions and Nicola Mendelsohn, VP EMEA, attended the launch of the new office together with Ntshingila, the firm saisd in a press news item dispatched by the African Press Organization (APO). “Facebook is deeply committed to Africa, a mobile-first continent where seven in 10 of all connected people use the platform,” says Carolyn Everson.
She said the firm is also seeing growth of small and medium-sized businesses that are driving economic development, companies that Facebook wants to help grow locally and regionally across the continent. "Our new offices are part of our ongoing commitment to invest in the African market and work with innovators across our key target countries,” she added